Yarn Bombing

By |July 2019|

Guerrilla Marketing is a form of advertising that can be highly effective. It is where a company uses unconventional and often unexpected interactions with the public that promote a product or service or brand. Yarn Bombing is one form of Guerrilla Marketing. In short it is where pre-crocheted squares or other large segments of material […]

Guerrilla Marketing, the Brand’s Choice

By |May 2016|

Guerrilla Marketing is the choice of every brand.  It’s fun, engaging and low budget versus other channels.  There is some risk involved, but it is often surpassed by the results (and of course outweighed by a huge budget saving).

 

Wikipedia catalogs it as an advertisement strategy concept designed for businesses to promote their products or services […]

Peer-to-peer file sharing goes viral

By |June 2015|

You’ve just found data you shouldn’t have access to. Men in grey suits are coming to kill you. What do you do? A new viral craze has the answer. Data dead-drops.

Imagine the scene. Highly sensitive files, the sort of data that Hollywood tells us attracts men in grey suits ready to kill. Where do you […]