Brand Marketing

By |March 2018|

Our client’s advertising has shown that return on investment has a direct correlation to a product’s market share.  So, a product with a larger market share will deliver better ROI than a product with a smaller market share.  There are exceptions when a small brand can generate higher ROI than those with greater brand presence, […]

Hospitality Marketing

By |August 2017|

Hospitality is a collection of supplementary services that adds value to a purchase by treating customers like guests, providing amenities that anticipate the person’s needs during their interaction with the service/product provider.  Hospitality marketing ensures employees treat customers as guests, greeting them with pleasure when meeting them for the first time and when old customers […]